Branding
Logos, Style Guides, Strategy, Voice, Personality, Image, Target, Management
User Experience
Storyboards, Wireframes, Typography, Iconography, Style Guides, User Journeys, Testing, Optimization
Web Design & Development
HTML/CSS, WordPress, DIVI, Elementor, eCommerce (Shopify, WooCommerce, Magento, Demandware)
Landing Pages
Category, Product, Promotional, Lead Generation, Informational
Photography
Products, Food, eCommerce, Lifestyle, Stock, Editing, Management
Product Packaging
Package Design, Brown Boxes, Food Labels, Food Pouches, Sticker Labels, Nutrition Panels, Management
Traditional Media
Paper System (Business Cards, Letterhead, Pocket Folders, etc.) Print Ads, Flyers, Signage, Brochures, Publications, Guides, Manuals, Mailer Cards, PDF Forms
Art Direction, Website Design/Development and Creative Marketing Services
My name is Jason Bice, an Art Director and Creative Consultant with over 20 years of experience in interactive design, website design & development, creative marketing and eCommerce. I specialize in translating rough or complex ideas into reality, by way of active communication and gaining a clear understanding of the client’s overall creative needs. I have an extensive working knowledge of the design in marketing process, especially as it pertains to Product Development, Lead Generation and eCommerce. Areas of expertise include; branding, graphic design, user experience design, storyboards, wireframes, website development, content management (CMS), email management, landing pages, display ads, products, promotions, social graphics and all forms traditional print media.
“Jason is a true professional with skills that go well beyond that of a traditional designer or art director. He has a great business sense and understands that he is working for a business purpose, not just for the sake of art. He contributes to marketing strategy and plan development, and then uses his skills across various disciplines to help with execution. That makes him much more valuable than someone who may focus solely on the execution part. “
“First and foremost, Jason is one of the most talented designers I have worked with. He is incredibly creative and flexible, and is great at taking ownership of basic concepts or ideas and turning them into a reality. The primary reason Jason is so good at what he does is because he hasn’t allowed himself to get pigeonholed into one aspect of design/marketing. He is constantly learning new tools and applications that will make him a better designer, front end developer, and marketer. “
“Working with Jason as our Interactive Art Director at Proven ROI has been an exceptional experience. His keen eye for design, coupled with his innovative approach to interactive projects, has consistently elevated our brand’s digital presence. Jason’s ability to translate complex concepts into visually stunning and engaging experiences is truly impressive. His collaborative nature and dedication to delivering high-quality work make him an invaluable asset to any team.”
Latest Project: Spiral Roots Apothecary
A Shopify website featuring custom designed crystal jewelry, artwork and organite pieces. My primary focus was on migration from an existing Wix website backend and setting the client up within a clean Shopify theme. Other work included a new logo design, cleaning and organizing product imagery, setting up category flow and training.
Product Photography
